Engaging the Arab and Islamic Worlds Through Public Diplomacy by William A. Rugh

Engaging the Arab & Islamic Worlds through Public Diplomacy

A Report and Action Recommendations

Edited by William A. Rugh

This book examines why foreign public opinion toward the U.S. has grown hostile amid the war on terror and how public diplomacy shapes these views. It offers insights from eleven experienced professionals who evaluate key tools like foreign exchange programs, TV broadcasting, and direct dialogue.

They demonstrate how combining traditional and innovative public diplomacy methods can improve U.S. engagement with Arab and Muslim audiences.

Published by the Public Diplomacy Council.